:root{
  --paper:#F7F1E8;
  --paper-2:#EFE4D6;
  --white:#FFFDF9;
  --ink:#1A1A1A;
  --muted:#6D6560;
  --line:#D8CABC;
  --accent:#7A1A1A;
  --accent-dark:#541416;
  --accent-soft:#EEDAD4;
  --black:#000000;
  --shadow:0 18px 50px rgba(20,10,8,.18);
}

*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth}
body{
  background:var(--paper);
  color:var(--ink);
  font-family:'DM Sans',Arial,sans-serif;
  font-size:16px;
  line-height:1.6;
  -webkit-font-smoothing:antialiased;
}
.bg-noise{position:fixed;inset:0;pointer-events:none;z-index:0;opacity:.03;background-image:radial-gradient(circle,#000 1px,transparent 1px);background-size:3px 3px}

h1,h2,h3{font-family:'Playfair Display',Georgia,serif;line-height:1.1;font-weight:700;color:inherit}
h1{font-size:clamp(32px,5.2vw,58px);letter-spacing:-.02em}
h2{font-size:clamp(26px,3.6vw,40px);letter-spacing:-.015em}
h3{font-size:19px}
em{font-style:italic;color:var(--accent)}

.wrap{max-width:1080px;margin:0 auto;padding:0 24px;position:relative;z-index:1}

.eyebrow{display:inline-block;color:var(--accent);font-size:12px;letter-spacing:.18em;text-transform:uppercase;font-weight:700;margin-bottom:16px}
.eyebrow-dark{color:var(--accent-soft)}

/* ===== buttons ===== */
.btn{
  display:inline-flex;align-items:center;justify-content:center;gap:8px;
  border-radius:999px;font-weight:700;font-size:15px;
  padding:14px 26px;text-decoration:none;transition:transform .15s ease, box-shadow .15s ease;
  border:1px solid transparent;cursor:pointer;
}
.btn-primary{background:var(--accent);color:#fff;box-shadow:0 10px 26px rgba(122,26,26,.35)}
.btn-primary:hover{transform:translateY(-2px);box-shadow:0 14px 32px rgba(122,26,26,.45)}
.btn-ghost{background:transparent;color:var(--ink);border-color:rgba(0,0,0,.18);font-size:14px;padding:10px 20px}
.btn-ghost:hover{border-color:var(--accent);color:var(--accent)}
.btn-block{width:100%}
.btn-lg{font-size:17px;padding:18px 34px}

/* ===== header ===== */
.site-header{position:sticky;top:0;z-index:10;background:rgba(247,241,232,.88);backdrop-filter:blur(10px);border-bottom:1px solid var(--line)}
.header-inner{display:flex;align-items:center;justify-content:space-between;padding:16px 24px}
.brand{display:flex;align-items:center;gap:10px}
.brand-mark{width:34px;height:34px;border-radius:50%;background:var(--accent);color:#fff;display:grid;place-items:center;font-family:'Playfair Display',serif;font-size:16px}
.brand-text{display:flex;flex-direction:column;line-height:1.15}
.brand-text strong{font-size:15px;letter-spacing:.06em}
.brand-text span{font-size:9px;letter-spacing:.14em;color:var(--muted)}

/* ===== hero ===== */
.hero{padding:76px 0 60px;background:radial-gradient(ellipse at top right, var(--accent-soft) 0%, transparent 55%)}
.hero-inner{max-width:800px}
.hero h1{margin-bottom:22px}
.hero .lede{font-size:18px;color:var(--muted);max-width:640px;margin-bottom:32px}
.hero-cta{display:flex;flex-wrap:wrap;align-items:center;gap:14px;margin-bottom:28px}
.hero-note{font-size:13px;color:var(--muted)}
.hero-tags{display:flex;flex-wrap:wrap;gap:10px}
.hero-tags span{background:var(--white);border:1px solid var(--line);border-radius:999px;padding:8px 16px;font-size:13px;color:var(--ink)}

/* ===== pain ===== */
.pain{background:var(--black);color:var(--paper);padding:72px 0}
.pain h2{color:#fff;max-width:680px;margin-bottom:40px}
.pain-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:18px}
.pain-card{background:rgba(255,255,255,.04);border:1px solid rgba(255,255,255,.12);border-radius:20px;padding:26px}
.pain-icon{font-size:26px;display:block;margin-bottom:14px}
.pain-card h3{color:#fff;margin-bottom:10px;font-size:18px}
.pain-card p{color:rgba(247,241,232,.68);font-size:14.5px;line-height:1.55}

/* ===== proof ===== */
.proof{padding:76px 0}
.proof h2{max-width:720px;margin-bottom:36px}
.proof-stats{display:grid;grid-template-columns:repeat(3,1fr);gap:14px;margin-bottom:40px}
.proof-stat{background:var(--white);border:1px solid var(--line);border-radius:20px;padding:24px;text-align:center}
.proof-stat b{display:block;font-family:'Playfair Display',serif;font-size:28px;color:var(--accent);margin-bottom:6px}
.proof-stat span{font-size:12.5px;color:var(--muted);line-height:1.4}

.case-card{background:var(--accent-dark);color:#fff;border-radius:26px;padding:34px;position:relative;overflow:hidden}
.case-card::after{content:'';position:absolute;width:220px;height:220px;border-radius:50%;border:1px solid rgba(255,255,255,.12);right:-90px;bottom:-100px}
.case-card-tag{display:inline-block;background:rgba(255,255,255,.12);color:#E9C9C2;font-size:11px;letter-spacing:.14em;text-transform:uppercase;padding:6px 14px;border-radius:999px;margin-bottom:16px;font-weight:700}
.case-card h3{color:#fff;margin-bottom:14px;font-size:22px}
.case-card h3 span{display:block;font-family:'DM Sans',sans-serif;font-weight:500;font-size:13px;color:rgba(255,255,255,.6);margin-top:6px}
.case-card p{color:rgba(255,255,255,.82);font-size:14.5px;line-height:1.6;max-width:620px;position:relative;z-index:1}

.proof-footnote{margin-top:28px;color:var(--muted);font-size:14px;max-width:680px}

/* ===== offer ===== */
.offer{background:var(--paper-2);padding:76px 0}
.offer-inner{display:grid;grid-template-columns:1.15fr .85fr;gap:40px;align-items:start}
.offer-copy .lede{color:var(--muted);font-size:15.5px;margin:18px 0 26px;max-width:560px}
.offer-list{list-style:none}
.offer-list li{position:relative;padding-left:22px;margin-bottom:14px;font-size:14.5px;line-height:1.5;color:#3D3733}
.offer-list li::before{content:'';position:absolute;left:0;top:7px;width:8px;height:8px;border-radius:50%;background:var(--accent)}
.offer-list b{color:var(--accent-dark)}

.offer-price-card{background:var(--accent-dark);color:#fff;border-radius:28px;padding:34px;position:sticky;top:96px}
.offer-price-card .label{font-size:11px;text-transform:uppercase;letter-spacing:.14em;color:#E9C9C2}
.offer-price-card .price{font-family:'Playfair Display',serif;font-size:44px;font-weight:700;margin:14px 0 16px}
.offer-price-card .price small{font-family:'DM Sans',sans-serif;font-size:14px;font-weight:500;color:rgba(255,255,255,.6)}
.offer-price-card p{font-size:13px;color:rgba(255,255,255,.72);margin-bottom:24px;line-height:1.5}
.price-note{display:block;text-align:center;margin-top:12px;font-size:11.5px;color:rgba(255,255,255,.6)}

/* ===== final cta ===== */
.final-cta{padding:88px 0;text-align:center;background:var(--black)}
.final-cta-inner{max-width:680px;margin:0 auto}
.final-cta h2{color:#fff;margin-bottom:16px}
.final-cta p{color:rgba(247,241,232,.7);font-size:16px;margin-bottom:34px}

/* ===== footer ===== */
.site-footer{padding:28px 0;border-top:1px solid var(--line)}
.footer-inner{display:flex;justify-content:space-between;flex-wrap:wrap;gap:8px;font-size:12px;color:var(--muted)}

/* ===== responsive ===== */
@media(max-width:760px){
  .pain-grid{grid-template-columns:1fr}
  .proof-stats{grid-template-columns:1fr}
  .offer-inner{grid-template-columns:1fr}
  .offer-price-card{position:static}
  .hero{padding:56px 0 44px}
  .pain,.proof,.offer{padding:56px 0}
  .final-cta{padding:64px 0}
}